Poor plugs/connectors, but good, flexible cable.
The cable seems to be good quality with a good braided screen with a relatively high cross section area. It feels nice to handle, not stiff. The robustness of the cable itself (not the plugs) seems good.
Regarding the plugs, the cap that holds the strain relief tight and in place (i.e. working), comes loose very easily, with little force. The plugs mate up with sockets in lamps or other cable plugs in a poor way, as if its dimensions is slightly off. Not as nice to handle as the Neutrik XX-series plugs.
Those who can tolerate the mildly annoying plugs, will get value for the money :-)